Is Your Real Estate Agent Leaving Your Money on the Table?
Freakonomics blog 1

Most homeowners believe that when they hire a real estate agent, they are hiring a partner whose only goal is to get the highest possible price for their home. It makes sense on the surface—after all, a higher sale price means a higher commission for the agent.

But what if I told you that the data suggests the exact opposite?

In the landmark book Freakonomics, economists Steven Levitt and Stephen Dubner pulled back the curtain on a startling reality: The traditional real estate commission model actually incentivizes agents to sell your home quickly, rather than for the highest price.

The "Quick Sale" Trap

Think about the math. If an agent works tirelessly for an extra month to get you an additional $10,000 on your home, they might only see an extra $150 or $200 in their pocket after all the splits and fees. To them, that extra effort isn't worth a few hundred dollars. To you, however, that’s $10,000 of your hard-earned equity.

The result? Traditional agents are often incentivized to convince you that a "good" offer today is better than a "great" offer tomorrow. They want to move on to the next client and the next full commission.

How Double A Auction & Realty Short-Circuits the System

At Double A Auction & Realty, we realized that the traditional way of selling real estate is fundamentally flawed for the seller. That’s why we use the Auction Method of Marketing to completely rewire the incentives and put the power back in your hands.

Here is how we eliminate the "agent dilemma" and ensure you get every penny your property is worth:

  • We Replace Negotiation with Competition In a traditional sale, your agent negotiates behind closed doors with one buyer at a time. This is where the pressure to "just take the deal" happens. At a Double A auction, we bring all interested buyers together at once. Instead of your agent begging a buyer to come up, buyers are competing against each other to win.
  • Total Transparency There are no "secret" offers or "maybe" buyers. Every bid is public and immediate. You see exactly what the market is willing to pay in real-time. This removes the "information asymmetry" that Freakonomics warns about, where agents use their "expert" status to steer you toward a quick closing.
  • True Market Value Discovery A traditional agent picks a "listing price" based on a guess. If they guess too low, you lose money instantly. If they guess too high, your house sits and rots. Our auction process lets the market determine the price. We don't cap your upside with an asking price; we create a floor and let the competitive fire of the auction room find the true ceiling.
  • Aggressive Timelines, Not Rushed Sales We don't rush the sale to get a quick commission. We set a firm auction date and spend weeks on a high-intensity marketing blitz to ensure every possible buyer is in the room. The "speed" of an auction isn't about laziness—it's about creating urgency among buyers.

Your Equity is the Priority

At Double A Auction & Realty, we don't just want to sell your property; we want to auction it. By moving from a "private treaty" negotiation to a "public competitive" bidding war, we remove the conflict of interest that plagues the traditional real estate world.

Stop wondering if your agent is looking out for their commission or your bottom line.

Choose a method where the only way the price goes is UP.

Contact Double A Auction & Realty

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