Current and Past Blog Posts from William Austin, owner of Double A Auction & Realty

Avoiding Pitfalls: The Risks of DIY Estate Sales vs. Professional Online Auctions

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Embarking on an estate sale can be a daunting task, especially when you decide to sell your items independently. While the DIY approach may seem cost-effective, it often comes with a host of challenges and potential negative outcomes. In this blog, we'll explore the pitfalls of selling your items in an estate sale and why opting for a licensed auctioneer and online auction platform might be the superior alternative.

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Revolutionizing Real Estate: A Critical Look at Traditional Methods

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This blog delves into the shortcomings of traditional real estate practices through the lens of Friedrich Nietzsche's quote, "They muddy the water, to make it seem deep." The author, drawing from nearly two decades of appraisal experience, discusses the disconnect between seller expectations and market realities. Highlighting the inefficiencies of traditional agents who resort to "price improvements," the blog advocates for a paradigm shift towards an auction approach. The author emphasizes the importance of accurate pricing in today's dynamic market and outlines a unique marketing process that sidesteps desperation, attracts legitimate buyers, and maximizes sellers' net proceeds. This insightful critique challenges the status quo, offering a fresh perspective on navigating the evolving landscape of real estate transactions.

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Auction Marketing Management


Andy and Josh attend Auction Marketing Management class.

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